JuiceBox Energy, a solar battery company based out of Silicon Valley, loved their name. When we met, a lawsuit meant they had three weeks to change it. For them, a name worthy of replacing JuiceBox needed to inspire curiosity and convey the innovation and reliability of their batteries.
A binary star system, Adara is one of the brightest objects in the night sky. It suggests illumination, energy, and a duality between solar panels and energy storage. This one must have been written in the stars.
